The 5 'I's of Identity
- Scott Wright
- Mar 27
- 1 min read
⭐ The 5 'I's of Identities that Stand The Test of Time
As a 'brand guy' of more than 30 years, working with, on and for so many amazing brands and businesses.
I became obsessed with makes great brands and identities tick and ultimately win.
🕺 In February on the @TedX stage, I shared what I believe are five key elements to great brands and identities that stand the test of time.
🎯 I've attached my 5 'I's of Identity for you to and review and ponder in the context of your own human identity - your BRAND YOU.
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